Ronni Reich

Senior Strategist

As Senior Strategist, Ronni engages in brand strategy collaborations with our clients, conducting in-depth research and developing brand foundation and messaging architectures—all in the service of helping complex organizations navigate change and differentiate themselves on the competitive landscape.

I love seeing the way each client’s brand comes together, and how ideas come to multidimensional life through storytelling and design. The combination of creative and analytical thinking, and the process of inquiry and collaboration is incredibly satisfying.” 

  • I can't live without my...

    Family and friends, music, sun, cheese plates

  • You'll find my nose buried in...

    Anything character-driven—novels, memoirs, plays—that lets me slip into someone else’s thoughts for a while

  • I believe in the value of...

    Dessert, occasionally first.

  • When I'm not on Blackstone Square, you'll find me...

    Either at the playground or the opera, ideally (but not always) with a costume change in between.

Extracurriculars

  • Exploring all things performing arts, especially new works

  • Elaborate baking projects with my toddler and infant (what could go wrong?)

  • Karaoke, whenever possible

  • Sampling local restaurants, particularly tapas and omakase

  • Spending summers outdoors—bring on the beaches, boats, and music festivals!