Arts organizations like ISO face multiple branding, marketing, and fundraising challenges: how the arts are “consumed” is continually changing; there is the constant drumbeat to engage younger, more diverse audiences; and audiences and donors are not homogeneous—a planned giving prospect needs to be engaged differently than a prospective first-time attendee, new donor, teacher, or sponsor.
We create brand and communication systems that attract new audiences, make loyal audiences feel at home, keep multiple income streams healthy, and enable each client to realize—and live—its mission and vision.
We’re digging into our brand and web proposals for ISO. Thank you for the opportunity to share our approach, thinking, and experience with you and your team.
Relevant case studies
Selected performing arts projects: brand engagements and Tessitura / WordPress web projects.
Relevant thinking
Insights for orchestra and performing arts organizations: keeping communications fresh while building brand equity; making the most of pandemic-driven innovations; and equipping your board to be confident and enthusiastic brand ambassadors.